We are an advertising, marketing and business communication agency based
in Helsinki, Finland, and specialized in creative planning services for
domestic campaigns, as well as international ones. Since 1993 we have
been developing concepts, providing copywriting, offering graphic design
and coordinating business communication projects for our clients in a
very cost-efficient and profitable way.
We have been working mainly for Finnish corporations with extensive
foreign operations, some of them world-wide. In addition, a couple of
European and Scandinavian ad agencies have relied on us. We provide our
services in three languages: English, Finnish and Swedish. We have
further experience in editing German-language material and also
coordinating material creation for which the final outcome is produced
in a more exotic language, even Japanese.
Our approach to international and global campaigns is based on true
understanding of the requirements of the various target groups: the
messages are not merely translations, but ’transcreations’ that are
culturally fine-tuned and precisely adjusted to specific surroundings.
These varying intercultural requirements also have to be taken into
account in the visualizations.
Click the subheads on the yellow righthand column to find out more about
the different faces of Smart Communication: to review our company
history and specialization, to glance through some testimonials by our
clients, to read about our more philosophical ideas of advertising, to
check how we feel about the proper relationship between the client and
agency...and, finally, to contact us, traditionally or by e-mail.
We are very happy you decided to stop by. We sincerely hope we can on
this site provide you with some eye-opening ideas, maybe generate a few
new thoughts about business communication, generate some genuine
interest and - who knows? - even find common ground for future
Managing Director, M.A. (pol.sc), copywriter